Unconscious Perception????
What? How can perception be unconscious?
Doesn’t perception imply consciousness?
It used to, but it is now well established that the brain can
understand and see things without us being aware of it. In fact if anythings happens around us within the 0.4 sec. gap we would never know it happened or was there, but our brain would. This is how “Subliminal,” Advertising works.
Subliminal advertising is where an ad is flashed in a movie or on TV so fast that the audience isn’t aware it was flashed, but yet the brain sees it. If the ad is flashed for less than a half of a second it comes and goes before consciousness can become aware of it, but the brain sees it. This is called Unconscious Perception.
Subliminal advertising is illegal in most places.